One of the best parts of being a graphic designer is when you get asked to create a look and feel for a friend’s brand – that includes monsters.
Knowing Jade as I do meant that I had special insight into her offbeat sense of humour and her unique writing style. Starting with a couple of suggested illustrations, I began sketching and working out these little critters and their personalities. I illustrated them in a watercolour/marker style while still maintaining them as vectors, so that Jade can reuse them on whatever she needs.
This little freaky family of monsters is set to grow in the future…watch this space 🙂