1st For Women Cab Branding

Concept Development / Illustration / Print

1st For Women teamed up with Cabs For Women to give their clients reduced cab fees when using this company. As part of the agreement, the cabs were wrapped with the 1st For Women branding.

I worked on several different designs, with the chosen one being a city scape of Johannesburg. Each side of the cab shows a different view of the city. The signature bright pink cabs are still seen around Johannesburg and give me a little thrill whenever I spot one 🙂